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Year : 2016
Depot 3 Lyon 1 : Connect in order to contact the contributor
https://univ-lyon1.hal.science/hal-02359185
Submitted on : Tuesday, November 12, 2019-12:51:18 PM
Last modification on : Saturday, June 10, 2023-3:22:05 PM
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- HAL Id : hal-02359185 , version 1
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Guillaume Bodet. Experiential marketing and sporting events. Chadwick, Simon and Desbordes, Michel. Routledge Handbook of Sports Marketing, Routledge, 2016. ⟨hal-02359185⟩
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